Articles

Published Insights

Thought leadership and reporting spanning people-first project management and the business of entertainment.

Twitch influencer marketing study article by Angie Allison - indie game publisher sponsorship returns

Games & Marketing

Study finds Twitch influencer marketing benefits indie game publishers

Research from the University of Rochester and Northwestern finds independent publishers earn stronger returns on Twitch sponsorships than the major studios do.

Read the article →
Drew Garraway of Blackguard Sound profile article by Angie Allison - immersive media and VR audio production

Immersive Media

Drew Garraway navigates the next frontier of immersive media

A profile of the Blackguard Sound co-founder steering his audio production company toward VR and immersive media as AI reshapes the sound library business.

Read the article →
How movies go from script to screen article by Angie Allison - film pre-production, production and post

Film Production

How movies go from script to screen

A walkthrough of the three stages of filmmaking — pre-production, production, and post — and how a screenplay becomes a finished film.

Read the article →
AI and human creativity article by Angie Allison - performer livelihoods, regulation and fair compensation

AI & Entertainment

The growing battle between AI and human creativity

How AI-generated media threatens performers' livelihoods, and why regulation and fair compensation matter for the people whose work trains these systems.

Read the article →